Universal Standard Digital Design
Universal Standard DIgital Design by The Ones Digital.
As a recent startup Universal Standard came to us needing a reboot to their digital presence. After gaining a thorough understanding of the brand and their growth projections we developed a beautiful platform to showcase their collection while also providing flexibility for future expansion.
Their digital presence was designed to be easily updated and provide a frictionless journey for visitors. Experience funnels drove design and development creating engagement and effective conversion. Our mobile 1st design approach ensured that visitors experiencing the site from various social redirects had an effortless experience on their mobile devices.
We also rounded out their brand identity with consistent type design and use. Using type within a hierarchical system to provide clear information dissemination and importance.